Why video games are the perfect VC category
Pavel Afanasiev, open letter on gaming as a VC category has been published on open VC! Here is a copy of this open letter! Hi, I'm Pavel, the founder of Northern Lights Entertainment. 👋 As a gaming founder who spoke with 50+
“Zero” Cost Acquisition Tactics Podcast
How do you acquire your very first players without a marketing budget? What guerrilla marketing tactics work for games, and how can you execute them creatively? Host, Jen Donahoe asks Julie Bonnecarrère and Pavel Afanasiev, co-founders of Northern Lights Entertainment (NLE),
When crypto-Harry met gamer Sally — The challenges of web3 entertainment
If you lead a games studio into an angel or VC funding round in 2021 (like I do), out of every 10 meetings you land, you will be asked to present your crypto-thesis in 8 of them, of which 2
Too little, too shy: The gaming industry’s response to #BLM | Opinion
If someone told you that in 2020, there is a multi-billion-dollar, male-dominated industry that has a decade-long track record of shutting down legitimate criticism about under-representation of people of colour, sexualisation of women, appeasement of authoritarian governments and an occasional